Privacy notice

Last updated: [date]

Who is responsible

Dr. Louise Muhdi, [business address], Switzerland. Email: louise@muhdi.ch.

What we collect

Only if you ask for your result by email: your first name, work email, company, role, function, industry, region, company size, ownership, your 12 answers and the scores calculated from them, your choices about a session and the newsletter, the date, and the campaign link you came from (for example LinkedIn). If you do not ask for your result, your answers stay in your browser and are not sent to us.

Why we use it

• To send you your result.
• To include your answers, without your name, email or company, in the anonymous benchmark. Groups with fewer than 10 responses are never shown.
• To follow up personally about a session, if you said you would like to talk about one.
• To send you occasional insights, only if you ticked that box and confirmed it in the email we sent. Every email has an unsubscribe link.
• To understand which kinds of companies use the check, so we can improve it and our services.

We use your data on the basis of your consent. You can withdraw it at any time by writing to the email above.

Who processes it for us

• Cloudflare, Inc. hosts this website and stores the responses. [Data location chosen: Western Europe. Confirm Cloudflare's current safeguards for transfers.]
• Brevo (Sendinblue SAS, France) sends the result email and manages the mailing list.

We do not sell your data or share it with anyone else.

How long we keep it

[For example: 24 months after your last interaction, then we delete your personal details. The anonymous benchmark figures are kept.]

Your rights

You can ask to see, correct or delete your data, or withdraw your consent, by writing to louise@muhdi.ch. You can also complain to the Swiss Federal Data Protection and Information Commissioner (FDPIC) or, in the EU, to your local data protection authority.